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Learn how haheho is redesigning healthcare service through AI solutions, consulting, and education. 

AI Healthcare
Communication Solution

AI Healthcare Communication Solution

haheho AI Healthcare Communication Ecosystem

The haheho AI Healthcare Communication Ecosystem leverages artificial intelligence to enhance communication, education, and patient care within the healthcare sector, driving continuous service improvement to empower both patients and medical staff.


We understand by
Consulting
Service design consulting that enhances the hospital service experience for patients by addressing issues in the medical service delivery process.


Education
Training on communication methods between medical staff and service personnel within hospitals, as well as education on service experience design.


AI Solution
An AI-based healthcare communication solution developed based on haheho’s expertise in medical service design consulting and education

Globalization

Educational and consulting services for international hospitals aimed at providing high-quality service experiences and catering to foreign patients.
Collaborating globally with the goal of designing healthcare that prioritizes patients, caregivers, and medical professionals.


Annual VoCs
25,000+

We receive and analyze more than 25,000 VoC inputs from healthcare institutions, identifying patient challenges to provide innovative solutions

Annual Trainees 
2,000+

We conduct patient experience service design training for over 2,000 hospital professionals annually.

Medical Networks
34+

We partner with more than 30 major hospitals and healthcare service providers, sharing diverse case studies in patient experience service design.

Global Networks
23+

Drawing on our domestic project expertise, we engage in research with a global network across 23+ countries, including the United States, Europe, and Southeast Asia
Previous projects
2025

Seoul National University Dental Hospital

Dental Service Design Consulting based on Large-Scale AI


NAVER
NAVER Care Call Exhibition at the Osaka Expo

Kangwon National University Hospital

Artificial Intelligence Cancer Treatment Center Ward AI Agent


Kangwon National University Hospital

Service Design Consulting for Cancer Care Center


Korea Health Industry Development Institute (KHIDI)

ORchestra: Development of a Trustworthy Vision Language Action Model
AI Based Humanoid Surgical Assistant Robot


Korea Health Industry Development Institute (KHIDI)

FLAME-ARK: Hospital specialized federated learning based
multimodal foundation model & AI solution development


Samsung Electronics

PoC: Lifecare by Samsung DARWIN x Samsung Health


Samsung Welstory

Health data driven Gamification WELLFIT-AI Service Design


Eli Lilly Korea

Patient Experience Service Design for Mounjaro


2024

Juntendo University Hospital (Tokyo)

Planning of a Genome Testing-Based Anti-Aging Program in Japan

Seoul St. Mary’s Hospital, Bucheon St. Mary’s Hospital

Advanced Service-Experience Design Training for
CMC direct management hospitals

Chungnam National University Hospital

First-Impression Service-Experience Design Consulting

Inje Univ. Busan Paik Hospital

Outpatient Experience Service-Design Workshop

Ministry of Health and Welfare

AEGIS AI-CDSS: Development and Validation of
a Trauma AI System with Tangible Public Benefit

Therabrain Bio

NEXT Genstart Project Service Design

Samsung Medical Center, Pediatric ER

Pediatric Emergency Communication Avatar Development

Samsung Medical Center

Robotic Service-Experience Consulting for Advanced Future Hospital build-out


Publications
haheho 
Members
CEO
Hansol Paeng
Korea National University of Arts / Interaction Design BFA
Aalto University / Masters in Business Administration
Current
Ewha Woman’s University / Adjunct professor
Global Service Design Network - Korea Chapter / Co-founder
Korea Service Design Council / Vice President
Korean Hospital Association / Service Design Education Advisory
Past
Korea National University of Arts / Adjunct professor
The Care Company / Care eXperience Team Leader (2019~2020)
Seoul Medical Center / Service Design Team Leader (2015~2019)
Cyphics Co., Ltd / Service Design Team Leader (2010~2015)
Continuum Innovation / Milan, Italy / Designer (2010)
SK Planet / Human Centered Innovation Team / Designer (2008)


haheho 
Advisory Board
Medical Professionals
Healthcare Business & Law
Healthcare Service Technology
haheho
Networks
Contact 
haheho


main@haheho.co.kr
070-7379-0518

(주)하해호 HAHEHO Corp.

CEO: 팽한솔 Hansol Paeng

Tel: 070-7379-0518

Mail: main@haheho.co.kr